Nos Offres

La recherche menée par nos équipes établit des bases solides pour que les marques puissent se développer et prospérer. Notre équipe se concentre sur la compréhension de l'innovation, de l'expérience et de la gestion des marques. 

EN SAVOIR PLUS

S'appuyant sur un répertoire unique de méthodes de construction de la marque, nous développons des stratégies exploitables qui se traduisent par un impact sur les affaires et la marque. 

EN SAVOIR PLUS

Grâce à notre expertise design en matière d'identité, de packaging, de communication,  de digital et d'expérience, nous élaborons des solutions stratégiques et des expériences distinctives pour que votre marque se distingue et trouve un écho.

EN SAVOIR PLUS

Nous plaçons la création de nom de marque au centre du processus de développement de la stratégie de marque. Nous maitrisons les ingrédients essentiels pour créer des identités verbales fortes et impactantes.

Conscients qu'il s'agit du premier contact avec le consommateur et de la vitrine des valeurs de votre marque; Nous combinons la beauté et la culture de la langue avec des outils qui garantissent le succès - génération de noms par IA, filtrage juridique et linguistique et tests clients -pour créer des identités verbales fortes et impactantes.

EN SAVOIR PLUS

Nos Clients

En tant que partenaire de référence, Labbrand travaille avec ses clients pour tirer parti de la puissance de leur marque. Grâce à une coordination transparente des idées, de la stratégie, de la création de nom et du design, Labbrand crée des identités de marque et des innovations de marque qui renforcent l'équité de la marque.

Dites Bonjour aux Labbrandians

Vladimir Djurovic

Vladimir Djurovic

CEO

Vladimir Djurovic

Vladimir Djurovic

CEO

Vladimir founded Labbrand in 2005. He has assisted over 100 companies in understanding the Chinese market, positioning their brands, and executing their strategies in China and abroad. Passionate about branding, he has an innovative mind, a great instinct for trends, a scientific approach, and an accurate ability to diagnose branding problems.

Vladimir graduated from the prestigious Ecole Centrale de Paris as well as Shanghai Jiaotong University. He speaks fluent French, English, Mandarin, Russian and Serbian.

KEY CLIENTS

  • Legrand
  • Marriott
  • CONTINENTAL
  • COLGATE
  • LinkedIn
  • Audi
  • Disney
  • Mondelēz
  • Volkswagen
  • Ralph Lauren
  • ClubMed
Amanda Liu

Amanda Liu

VP & Creative Director

Amanda Liu

Amanda Liu

VP & Creative Director

Amanda assisted with the setup of Labbrand Shanghai in 2005 and is the Director of the Verbal Creative department. Amanda has a profound knowledge of Chinese culture, language and market. She is an expert in the trademark system and corporate name system in China.

Amanda has participated and managed various branding projects including market entry survey, competitive environment analysis, brand concept testing, validation and creation, brand identity test, etc.

KEY CLIENTS

  • THOMAS COOK
  • Renault
  • LinkedIn
  • L‘oreal Paris
  • Disney
  • Mondelēz
  • Volkswagen
  • Unilever
  • KitchenAid
  • TripAdvisor
  • Bottega Venetta
  • Z Zegna
Anabelle Hourriez

Anabelle Hourriez

Managing Director

Anabelle Hourriez

Anabelle Hourriez

Managing Director

Anabelle fosters project excellence across Labbrand’s consulting teams. She works closely with them to deliver strong account management and project output. She is also responsible for managing key accounts at a strategic level and supervising the account management team to continuously deliver actionable branding solutions to our clients.

KEY CLIENTS

  • Renault
  • Audi
  • Volkswagen
  • Mondelēz
  • Sephora
  • PEPSI COLA
  • Weber
  • Lotus
  • Haribo
  • Skoda
  • OPPLE
Charlotte Boisdron

Charlotte Boisdron

Managing Director, France

Charlotte Boisdron

Charlotte Boisdron

Managing Director, France

Charlotte oversees the strategic development of Labbrand France. She works closely with department directors to deliver the right solutions to brand and business challenges. Charlotte accompanies global brands to think about new strategies and create value based on a solid purpose. Cultivating a passion for trends, she defines creative approaches to draw new possible futures. 

KEY CLIENTS

Nadège Depeux

Nadège Depeux

Strategy Director, Paris

Nadège Depeux

Nadège Depeux

Strategy Director, Paris

Nadège reveals meanings behind brands, markets and trends to guide clients into the formulation of impactful and unique brand positioning and their transformation into relevant brand actions and expressions.

KEY CLIENTS

Catherine Tsui

Catherine Tsui

Executive Design Director

Labbrand Design Team

Catherine Tsui

Catherine Tsui

Executive Design Director

Catherine envisions and develops brand solutions that are relevant across cultures. Through elevating design to a highly strategic level, Catherine helps bring brand ideas to life.

With experience leading multinational teams in New York, Taipei, and Shanghai, Catherine delivers a cross-cultural and transformative approach to design. By emphasizing on an inclusive process incorporating perspectives across different disciplines, she cultivates innovative solutions for clients.

For nearly two decades, Catherine has delivered global brand identity solutions for world-class hospitality, luxury, F&B, automotive, finance, technology, industrial, and retail brands, with a specialized emphasis on lifestyle initiatives.

KEY CLIENTS

  • CHANEL
  • Coca-Cola
  • Volkswagen
  • Airbnb
  • Unilever
  • Sephora
  • THOMAS COOK
  • Accor Hotels
  • ClubMed
  • OPPLE
  • Rehau
  • Skoda
Jessalynn Chen

Jessalynn Chen

Managing Director, Singapore

Jessalynn Chen

Jessalynn Chen

Managing Director, Singapore

Jessalynn is based in Singapore to lead the development and growth of Labbrand in the Southeast Asia region. Passionate about business transformation, experience creation, marketing strategies, brand innovation, placemaking and retail design, Jess has directed and delivered meaningful brand experiences, receiving award and accolade recognition in 13 international competitions. 

KEY CLIENTS

  • YTL
  • Standard Chartered
  • Macallan
  • Keppel Land
  • Dulux
  • Dwell
  • DELL
  • Van Heusen
  • Asian Paints
  • Shiseido
  • Shell
Ying Mu Black

Ying Mu

General Manager, US

Ying Mu Black

Ying Mu

General Manager, US

With her passion in branding and marketing, Ying helps brands to cut through the noise and communicate with a defined purpose. Her experience in branding, marketing, digital, and public relations combined helps clients to transform its brand vision into an integrated communication strategy. 

KEY CLIENTS

Jane Qi

Jane Qi

Group Director & Strategy Director

Jane Qi

Jane Qi

Group Director & Strategy Director

With 18 years experience in brand consulting and communication, Jane is recognized for her expertise in brand strategy and communication strategy. She was responsible for the strategy departments of leading agencies like Leo Burnett, Interbrand etc. 
Being the senior strategy director of Interbrand Greater China, Jane helped a number of domestic and foreign enterprises to accomplish brand strategy transformation and brand management.


During her service in GroupM, Jane helped the localization of new global OS, communication strategy of luxury brands, thought leadership of luxury category as well as business development. 


Injecting the thinking about rational business logic and emotional brand experience into brand strategy, Jane can effectively leverage her broad experience across different categories to inspire client’s aspiration for efficient and disruptive growth. 
 

KEY CLIENTS

  • CHANEL
  • Tiffany & Co.
  • Dove
  • Jaguar Land Rover
  • GAC
  • Sofies
  • Hazeline
  • Caltrate
  • Centrum
  • Greenikon
  • Trina Solar
William Liu

William Liu

Research Director, Semiotician

William Liu

William Liu

Research Director, Semiotician

William believes in evidence and proof-driven thinking process. Having lived in Beijing, Shanghai and Chongqing, his ability to identify domestic diverse culture offers value-added market insights and consumer trends for foreign brands. He worked with diverse industry sectors such as healthcare, technology, luxury and finance. 

KEY CLIENTS

  • Marc Jacobs
  • ecco
  • Bank of Communications
  • Sanofi
  • Apple
  • Pfizer
  • Shineway
  • Jaguar
  • Roche
  • Huawei